{"filing":{"accession_number":"0001493152-26-032677","cik":"0001668010","ticker":"DBGI","company_name":"Digital Brands Group, Inc.","form":"8-K","filing_date":"2026-07-09","report_date":null,"primary_document":"form8-k.htm","primary_document_url":"https://www.sec.gov/Archives/edgar/data/1668010/000149315226032677/form8-k.htm"},"events":[{"id":17245,"run_id":15431,"accession_number":"0001493152-26-032677","anchor_item_number":null,"event_type":"operational_other","event_domain":"operational","is_material":true,"confidence":0.72,"summary":"The filing discloses two material operational developments under Item 8.01: (1) a strategic partnership between the AVO brand and the largest college bookstore chain (1,000+ locations), with AVO assuming lululemon's prime retail space; and (2) forward guidance for Q3 2026 projecting $8.5–$11.0 million in revenue (300–500% YoY growth) and positive net income, driven by collegiate expansion (1 to 18 universities) and a landmark government contract. While the guidance contains forward-looking financial projections, the core disclosure centers on operational partnerships and business expansion strategy rather than a formal earnings release or financial results. The partnership and government contract represent material strategic milestones affecting the registrant's business trajectory.","company_name":"Digital Brands Group, Inc.","ticker":"DBGI","filing_date":"2026-07-09","form":"8-K","submitted_at":null,"items":null}],"classifications":[{"id":15617,"accession_number":"0001493152-26-032677","item_number":null,"item_title":null,"event_type":"operational_other","event_domain":"operational","is_material":true,"confidence":0.72,"reasoning":"The filing discloses two material operational developments under Item 8.01: (1) a strategic partnership between the AVO brand and the largest college bookstore chain (1,000+ locations), with AVO assuming lululemon's prime retail space; and (2) forward guidance for Q3 2026 projecting $8.5–$11.0 million in revenue (300–500% YoY growth) and positive net income, driven by collegiate expansion (1 to 18 universities) and a landmark government contract. While the guidance contains forward-looking financial projections, the core disclosure centers on operational partnerships and business expansion strategy rather than a formal earnings release or financial results. The partnership and government contract represent material strategic milestones affecting the registrant's business trajectory.","classifier_version":"claude-haiku-4-5-20251001+prompt-a85dd512","taxonomy_version":"v1.3","classified_at":"2026-07-10T13:06:52.490949+00:00","company_name":"Digital Brands Group, Inc.","ticker":"DBGI","filing_date":"2026-07-09"}]}
